Bring business up to speed with our MBA in Digital Communication. Master the tools and techniques used by cutting-edge organizations to optimize communication strategies, creating business processes that leverage technology to accelerate campaign success.

Career opportunities are available in the areas of international marketing, communications and PR, digital transformation, and many more fields within both traditional and startup environments.

Want to expand your horizons? You can transfer between our EU campuses and expand your international experience.

Learn how to:

• Create campaigns that challenge the competition 
• Examine how the digital world impacts on stakeholder relationships
• Transform processes to revolutionize business operations 
• Implement winning communication plan strategies
• Enhance public speaking & creative thinking skills

This is a one-year, three-term, full-time degree (90 ECTS). In order to graduate, students must complete a management research methods module and a dissertation. This program is also available as a two-year, six-term, part-time degree.

Term 1 (23 ECTS)

• Transformational Management & Leadership
• Organizational Behavior
• Financial Reporting & Analysis
• Marketing in a Digital World
• Data Analysis for Managers
• Negotiation
• Consulting Lab
• Business Immersion Week I

Term 2 (27 ECTS)

• Corporate Finance
• People & Talent Management
• Global Economics For Managers
• Strategy & Decision Making
• Management Information Systems
• Communication for Success
• Legal Issues & Business Ethics
• Business Immersion Week II
• Business Strategy Simulation

Term 3 (20 ECTS)

• Public Speaking & Public Communications in a Digital Era
• Stakeholders Digital Communication Strategy
• Organizational Digital Communication Strategy
• Digital Media Strategy, Planning & Law
• Leveraging Brand Value in a Digital Context

Graduation requirements 

Dissertation

This comprises:

• EUDRES - Research Methods: This module provides students with the essential research skills for their dissertation.
• DISSEM - Dissertation Seminar
• DISMBA - Dissertation: Students demonstrate the skills acquired throughout their MBA in a final research project, with the support of the MBA dissertation advisor

This program is designed to provide students with a fundamental understanding of business and the skillset and effective strategic decision making required by marketing and communication professionals today. 

Students will also:

• Explore an integrated marketing plan as a key component of a business plan.
• Present oral and written reports based on experience.
• Discover how mutually beneficial relationships are made in business.
• Support decision-making with cost-volume-profit relationships and incremental analysis.

On successful completion of this program, you will earn:

• A university-specific MBA degree (título propio*) awarded by Universitat de Vic – Universitat Central de Catalunya (UVic-UCC), Spain.
• An ACBSP and IACBE accredited MBA degree from EU Business School Switzerland, which is institutionally accredited by IQA and certified by eduQua.

Note: Upon successful completion of the graduation requirements, students who accessed this program via the Executive Bridging Program (EBP) will earn the following qualifications:

• An ACBSP and IACBE accredited degree from EU Business School Switzerland, which is institutionally accredited by IQA and certified by eduQua.
• Optional additional qualification (see below) to earn a U.K. state-recognized degree awarded by London Metropolitan University.

While completing your MBA program, you will have the opportunity to earn an additional qualification, a U.K. state-recognized degree from London Metropolitan University (London Met). You may choose to study an MSc in International Business Management or an MBA.

• In order to obtain the state-recognized MBA, you must complete an extra module, Building Business Insights, and a business competency simulation. (Two years of professional experience required for admission.)
• To earn the MSc in International Business Management, you must complete an extra business consultancy project and a business competency simulation. These courses are in addition to the MBA coursework.

The London Met MSc in International Business Management program is designed for aspiring professionals with less than two years of work experience, while the London Met MBA is for working professionals and those who have previously held managerial roles.

Both qualifications can be earned in one year of full-time study or two years of part-time study.

Ready to unlock your potential? Our Career Support team will give you personalized strategies to transform your unique experience into your competitive edge and help you achieve your career dreams.

Digital Transformation Director

Revolutionizes corporate communication strategies, integrating cutting-edge platforms & driving organizational digital evolution.

Content Strategy Executive

Crafts compelling digital narratives, optimizes multichannel engagement & builds powerful brand communities worldwide.

Digital Crisis Management Specialist

Protects brand reputation, navigates online controversies & turns communication challenges into opportunity.

Audience Insights Director

Translates complex digital analytics into actionable communication strategies & meaningful audience connections.

Omnichannel Communications Head

Orchestrates seamless messaging across digital touchpoints, creating unified experiences & driving brand loyalty.

These are the admission requirements for this MBA program. If you're not sure if you meet our requirements, contact us for a personalized assessment. Our team is here to help!

Academic requirements:

One certified copy of bachelor's degree and transcripts

Proof of English level:

TOEFL score 93 (internet-based), 238 (computer-based); IELTS 6.5; CAE C1 with a minimum score of 176; minimum PTE-A of 58; native speaker of English or equivalent

Applicants must also meet one of the following:

• A GPA of 3.0 on a 4.0 scale
• A satisfactory score on the GMAT or GRE
• An interview with the academic dean

If you also applying to earn the additional qualification (a state-recognized degree awarded by London Met, see above), note that more than two years of professional experience is required for the MBA program from London Metropolitan University. If you don't have two years of experience, you can apply for the MSc International Business Management.

If you do not meet these criteria, contact our team to arrange an interview with the admission committee and your application will be considered on a merit basis.