Bachelor of Arts in Media Design

Macromedia University

As a media designer, you give modern brands and services a face and use the advantages of digital technologies for your designs. The Media Design degree programme at Macromedia University of Applied Sciences offers you indispensable tools to help you make sure that advertising messages hit the mark and win over relevant target groups.

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Bachelor

Programme level

36 months

Study duration

12,791$

Cost per year

English

Study language

Programme info

Recognised secondary school leaving certificate, English language proficiency certificate, Digital Portfolio with work samples

Interaction Design

In this module, you learn how to develop interactive products and how to encourage your users to interact with animated elements.


GUI

This module teaches you how to design appealing user interfaces and which methods you can use to create them.


User Experience Design

In this module, you will familiarise yourself with creative methods such as “design thinking” in order to develop intuitive apps and services for users.

The Media Design degree programme in Berlin provides you with theoretical and practical training. After you have acquired important knowledge in animation, graphic and web design, you can deepen this knowledge directly through practical exercises.


You will learn how to design media using type, form, colour, material, light, movement, and sound in order to create specific communication tools for companies and their various channels.

1st semester


Modul ECTS

Language Proficiency and Cultural Sensitivity 5

Innovation by Design 5

Layout and Typography 5

Photography 5

Art, Media and Design History 5

3D Modeling 5


2nd semester


Modul ECTS

Academic Writing and Research 5

Fundamentals of Media and Communication Design 5

Design Pratice and Ethics 5

Strategic Design 5

Creative Tools Analogue /Digital 5

Aesthetics 5


3rd semester


Modul ECTS

Intercultural Communication 5

Project Management 5

Visual and Motion Design 5

Interaction and Interface Design 5

Interdisciplinary Project 10


4th semester


Modul ECTS

Visual Systems In Media and Communication Design 5

Advanced Layout and Typography 5

User Experience Design 5

Portfolio and Network 5

Orientation Project 10


5th semester (Internship)


Modul ECTS

Communication Skills 5

Student Initiative 5

Internship 20


6th semester


Modul ECTS

Design Gallery 5

Design Research 10

Bachelor Thesis 15

In the Media Design degree programme, the focus is on design. You will learn the basics of conception and design, deal with art history, semiotics and visual language and deal with perception and impact research.

Animated posters

Macromedia students designed posters and animations for concerts given by the Munich Philharmonic Orchestra in collaboration with the coaching agency Heye.


Optimised communication

The students helped the public school in Wuppertal to sharpen its online presence and optimise its portrayal to the public.


Creative campaign

In teamwork, design students conceived social media campaigns for Adobe and competed against each other in pitches.

Your Media Design Bachelor’s degree and your experience from numerous practical projects open up a wide range of career opportunities. Start your career with exciting brands, established media companies, international advertising agencies or digital start-ups.

Screen and Interface Designer

You design the digital interfaces through which target groups can communicate and interact smoothly with companies.


Corporate Designer

You translate the identity of companies into an unmistakable corporate design that works across all means of communication.


Service Designer

With your expertise, you ensure that digital services are intuitive to use and well designed, making everyday life easier.

For Media and Communication Design B.A., artistic aptitude may allow admission. Please contact us for more information.

Further, applicants who have not graduated from school with English as language of instruction are required to provide a sufficient language certificate. For the Bachelor’s programmes taught in English, the following language criteria must be met: TOEFL (iBT) with at least 72 out of 120 points or IELTS with at least 6.0 out of 9.0 or equivalent.


For the Design Bachelor degree programme, you also need a digital portfolio with work samples according to the following criteria:

  • Digital portfolio with 10 to 25 design or concept-oriented pieces of work in a portfolio e.g. animations*, drawings, paintings, sketchbooks, photos, computer graphics, websites, short films*; can include text-based works such as creative concepts, concepts for games
  • File name: first name, surname and date
  • Format: collected in one PDF
  • Submission: via e-mail or download link to the student advisors (max. 20 MB)


*Video sequences such as animations/short films:

  • File name: first name, surname and date
  • Format: MPEG-4 or MP4
  • Resolution: longest side max. 1920 px
  • Transmission: via download link to the student advisors (max. 500 MB)


Please note: Your work examples should not be older than two years. Design elements and photographs that you did not create yourself must be marked accordingly.

Programme campus:

Munich, Berlin

University’s main campus:

Macromedia University

Munich, Germany

Programme name:

Bachelor of Arts in Media Design

Field of study:

Creative Arts & Design, Visual Communication & Digital Experience Design

Programme level:

Bachelor

Programme language:

English

Language requirements:

IELTS: 6

TOEFL: 72

Duration & semesters:

36 months / 6 semesters

Next admission date:

01 Apr 2026

Programme pricing

Study mode Workload Duration Cost per year Total cost
On-campus Full-time 36 months 12,791$ 38,372$
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