Marketing and advertising roles are projected to grow 9% by 2033, with over 30,000 new marketing manager job openings in the U.S. alone. Our Bachelor of Science in International Marketing degree program prepares you to lead global brands in a rapidly evolving digital world.

• Future-Focused Curriculum: Learn global marketing strategy, digital advertising, consumer behavior, branding, analytics, and market research while developing critical thinking and creative skills.
• Global Study Experience: Study across top international business hubs—Spain, France, Germany, and the USA—and understand how marketing practices differ across cultures and economies.
• Hands-On Learning: Work on real marketing campaigns, collaborate with global companies, and build a portfolio through case studies, internships, and live client projects.

Key Skills

• Brand Management
• Digital Marketing
• Social Media Marketing
• Negotiation
• Sustainable Marketing
• Entrepreneurship
• Artificial Intelligence

Internships in the U.S.

As a Schiller student in the U.S., you can apply for Optional Practical Training (OPT), which allows you to work up to 12 months after graduation and gain valuable international business experience.

Dual Accreditation

Gain a dual degree that strengthens your international mobility with accreditation in Europe and the U.S.

Learn What Matters

Focus on tools and skills that are shaping international marketing, including Google and AWS.

AI & Data for Marketing

Understand how AI and data are reshaping customer journeys, personalizing campaigns, and driving results.

60 Years of Excellence

Build your future on Schiller's six-decade legacy and join a network of over 20,000 alumni from 130+ countries.

Global-Ready American Degree

Earn a U.S.-accredited degree with international credibility.

Seamless Campus Transfers

Study at multiple international Schiller campuses without hassle through Intercampus Mobility.

Practical Learning

Learn from our global partners how to create data-driven marketing strategies and build a winning product from concept to market launch.

Industry-Active Teachers

Gain insights from experts actively working in your future career.

Dynamic Campus Life

Clubs, events, and opportunities to make lifelong friends.

American Curriculum

As a U.S.-accredited university, no matter what your program is, every student studies the same general education courses in year 1, meaning that you still have the opportunity to switch programs in year 2 without having to restart your studies.

Intensive Course System

Our course system allows you to take advantage of extracurricular workshops, internships, and student life. At Schiller, you will study on campus for six hours a day, two days a week.

• Duration: 4 Years
• Schedule Type: Full Time
• Credits: 120 American Credits (240 ECTS)

These form the core curriculum of your degree program. They're designed to give you a well-rounded education and provide a broad foundation of knowledge. General education courses help you build critical thinking, communication, quantitative reasoning, and cultural literacy skills.

• Behavioral Psychology and Wellbeing
• Introduction to Big Data and Artificial Intelligence
• Beginning Foreign Language I
• English Composition
• European Modern History
• College Mathematics
• Global Perspectives on International Relations
• Introduction to International Business
• Beginning Foreign Language II
• Public Speaking
• College Research and Writing
• Science and Society

Internships From Year 1

Start gaining hands-on experience from your very first year. We believe in learning by doing — and building your resume early.

Certified for the Real World

Earn professional certifications from high-impact companies like Google, AWS, SAS, and SAP. Stand out to employers before you even graduate.

Industry Exposure

Attend conferences, seminars, and workshops with international experts and policymakers.

Soft Skills Mastery

Learn vital skills like leadership, communication, and teamwork that every employer wants. Our soft skills training prepares you for any professional challenge.

International Partnerships

Collaborate with leading companies such as EY, Loewe, Melia, and Google and take part in real industry challenges.

Career Placement Services

Access our dedicated career services team to help you land jobs, internships, and networking opportunities with our corporate partners.

Alumni Network

Lifetime access to mentorship opportunities, networking events, and job openings within alumni companies.​

Meaning

An academic pathway in which a student earns two separate degrees in a single, coordinated program of study.

Advantage

Our dual degree programs are designed in collaboration with accredited institutions, giving students the opportunity to earn degrees valid in both the United States and European Union.

Value

Your qualification will be respected and accepted in both major educational and employment systems, giving you unmatched flexibility in where you work, live, or study next.

How it Works

You can earn a dual degree in BSc in International Marketing through our partnership with Dublin Business School:

Dublin Business School

Dublin, Ireland Partnership

 Year 1–4: Global Campus Experience

Begin your studies at any of Schiller’s global campuses—Tampa, Madrid, Paris, or Heidelberg—following a U.S.-style curriculum that lays the academic foundation for your thesis.

Final Thesis & Dublin Business School:

Complete your final year in Dublin, at DBS, where you complete two theses to meet the criteria of both universities. You finish the year earning both degrees (US and EU), with the option to attend a second graduation ceremony at DBS.

As a Bachelor's student at Schiller, you have the opportunity to seamlessly transfer between campuses after year 1

With the option to study abroad, you get to immerse yourself in new cultures while building a global network of professional and personal connections.

As an Undergraduate student, you need to know:

• You must hold an Official High School transcript indicating your date of graduation, or official GED transcript.
• You can also provide proof of completion of secondary education if you have studied outside of the United States or the American educational system. Examples may include the Abitur, Selectividad, Baccalauréat, International Baccalaureate (IB), (I)GSCE, “O” and “A”- level exam results.
• You must send the enrollment agreement signed.
• Proof of your English proficiency is required:
• TOEFL IBT (Test of English as a Foreign Language): minimum score of 51.
• TOEIC (Test of English for International Communication, may be singular test or 2-part)
•  Must include all four components (Listening, Reading, Speaking, and Writing)
•  Minimum score of 650 for BA or BS program admission.
• IELTS (International English Language Testing System) minimum score of 5.5.
• CAMBRIDGE FCE (First Certificate in English) grade of “B” (B2 level) or higher - Cambridge Advanced (CAE) or Proficiency (CPE) preferred.
• Duolingo English Exam: score of at least 95 for all programs.
• Pearson English Test (PTE): obtain a GSE score of 46 or higher.
• Oxford ELLT (English Language Level Test): OIDI Level 5 (equivalent to IELTS 5.5).
• If you have successfully graduated from the Tampa Language Center with a Level 6 program, you are eligible for admission.
• Verification proof may be waived if you are a student who has graduated from a secondary school where English is the language of instruction or the country's official language.