Conversational AI and chatbots have grown in popularity as businesses look to enhance customer engagement, automate routine tasks, and lower expenses. This programme offers a comprehensive understanding of the fundamentals of conversational AI and chatbot systems, covering natural language processing, dialogue management, and chatbot systems analysis.

Get ready to take your career to the next level, expand your knowledge, and embrace new challenges. Professional certificate programmes are the perfect choice, offering you the opportunity to drive real business impact.

This programme is designed for individuals interested in learning about conversational agents (and chatbots) and how they efficiently work:

• Marketing, Business, Computer Science, and Global MBA students looking to enhance their skills and stay updated on the latest trends in conversational AI.
• Business professionals aiming to understand how chatbots can improve customer service, boost sales, and optimise marketing efforts.
• Customer Service Managers.
• CRM experts.
• Entrepreneurs.

• Delivery: Hybrid (two on-campus sessions + self-study via Canvas)
• Duration: 4 weeks
• Degree awarded by: Berlin School of Business and Innovation

This programme includes:

• Two sessions, each four hours, conducted through synchronous learning
• 42 hours of asynchronous learning via BSBI’s Educational Platform
• Final test at the end of the programme

Students will have gained the following skills:

• A comprehensive understanding of the principles of conversational AI and chatbot development
• Knowledge of natural language processing techniques and tools
• Ability to analyse effective conversations between chatbots and users
• Familiarity with chatbot analysis using popular platform
• Understanding different applications of chatbots in business and industry

• Live learning from an expert faculty
• Learning from an industry expert
• Committed support team
• High-tech learning platform
• Forum discussion for peer-to-peer learning