The global digital advertising and marketing market is projected to reach $786.2 billion by 2026. Our Master of Science in Digital Marketing and E-Commerce degree program prepares you to drive growth, engagement, and innovation in global markets as digital channels continue to transform how consumers interact with brands.

• Cutting-Edge Curriculum: Master digital strategy, SEO/SEM, data-driven marketing, content creation, social media, and e-commerce management using industry-standard platforms and tools.
• Global Campus Experience: Study across international business hubs in the USA, France, Germany, and Spain, gaining insights into diverse consumer behaviors and digital trends.
• Real-World Brand Projects: Work on marketing campaigns, product launches, and e-commerce strategies for real companies to build your portfolio and confidence.
• Career-Driven Approach: Prepare for roles in digital strategy, brand management, performance marketing, and online retail through hands-on learning and industry engagement.

Key Skills

• Artificial Intelligence
• SEO
• SEM
• Social Media
• UX Design
• Digital Communication
• Digital Branding
• Web Analytics
• Sales and E-Commerce

Internships in the U.S.

As a Schiller student in the U.S., you can apply for Optional Practical Training (OPT), which allows you to work up to 12 months after graduation.

Tools Used by the Pros

Train with industry-standards tools such as Google Ads, Meta Business Suite, Google Analytics 4, Semrush, Shopify, and AI-powered platforms.

AI & Data for Marketing

Understand how AI and data are reshaping customer journeys, personalizing campaigns, and driving results.

Learn from Digital Leaders

Gain insights from international faculty and guest experts working in marketing, branding, automation and digital commerce.

60 Years of Excellence

Build your future on Schiller’s six-decade legacy and join a network of over 20,000 alumni from 130+ countries.

Accredited American Education

Earn a U.S.-recognized degree enriched with a global perspective.

Worldwide Career Opportunities

Access to network and tools with global social impact.

Expert Faculty

Learn from active industry professionals with proven experience.

Multicultural Community

Join a network of over 20,000 alumni from 130+ countries, opening doors to international opportunities.

Tech-Driven Skillset

Master tools and platforms essential to today’s digital marketers - automations, AI in marketing, e-commerce, UX, and more.

American Curriculum

Schiller follows the American education system. The university is accredited in the U.S. by the Accrediting Commission for Career Schools and Colleges (ACCSC). This allows our students to earn an American degree while studying at any of Schiller’s global campuses.

Course System

Our learning system is designed to accommodate the needs of postgraduate students, balancing studies with professional or personal commitments. Classes are scheduled in the evenings from 6-9 PM, four days per week..

• Duration: 12 Months (Accelerated)
• Schedule Type : Accelerated
• Credits: 36 American Credits (72 ECTS)

Our MSc in Digital Marketing and E-commerce equips you with the knowledge and skills to create impactful strategies and brands, covering 360° marketing, SEO, web analytics, financial analysis, and more.

• Foundations of Digital Marketing and E-Commerce
• Digital Communication and Social Media Marketing
• Inbound Marketing and Content Marketing
• Digital Branding
• Search Engine Optimization and Search Engine Marketing
• Web Analytics
• User Experience Design
• Growth Marketing Strategy and Financial Analysis
• Sales and E-commerce
• Customer Relationship Management Systems
• Big Data and AI for Marketing Analysis
• Capstone Project in Digital Marketing and E-commerce

International Partnerships

Collaborations with leading companies such as IBM, Deloitte, SAP, Goya, and more.

Certified for the Real World

Strengthen your career with certifications from high-impact platforms like Google Ads, HubSpot, Meta, and GA4.

Top In-Demand Skills

Gain expertise aligned with the most sought-after roles in the job market, including public speaking and problem-solving skills.​

Engage With Experts

Gain industry exposure and network with professionals at conferences, seminars, and industry sessions.

Greater Earnings Potential

A master’s degree gives you the financial edge in today’s job market.

We Help You Get Hired

Our career services team connects you with jobs, internships, and opportunities worldwide.

As a Master's student at Schiller, you have the opportunity to seamlessly transfer between campuses every term, starting after the fourth month!

This flexibility allows you to experience new markets, pursue international work opportunities, and expand your global network of professional connections.

As a Graduate student:

• You will need the official transcripts from the institution that awarded your undergraduate degree or its equivalent.

If you do not have a degree recognized in the United States, you must arrange to have an evaluation of your foreign transcript by American Association of Collegiate Registrars and Admissions Officers (AACRAO)’s International Education Services, a member of Association of International Credential Evaluators (AICE), or National Association of Credential Evaluation Services (NACES) prior to the evaluation and award. 

All costs for foreign transcript evaluation must be covered by the applicant.

• You must provide a copy of your official ID or passport (Visa Students).
• You must submit a signed enrollment agreement.

If you are not a native English speaker, did not complete your post-secondary education exclusively in the English language, or did not complete at least 24 academic credits in a university-level program taught in English you will have to provide proof of English proficiency:

• TOEFL (Test of English as a Foreign Language) 67 (IBT – Internet version); Schiller, TOEFL number is 0835.
• TOEIC (Test of English for International Communication) score of at least 700.
• IELTS (International English Language Testing System) score of at least 6.0, except for our MBA and MBA International Business programs, which require a 6.5 IELTS (or equivalent).
• CAMBRIDGE FCE (First Certificate in English) grade of “B” (B2 level) or higher -Cambridge Advanced (CAE) or Proficiency (CPE) preferred.
• Duolingo English Exam: score of at least 105 for all programs.
• Pearson English Test (PTE): GSE score of 52 or higher.
• Oxford ELLT (English Language Level Test): OIDI Level 6 for Master’s programs (equivalent to IELTS 6.0) and OIDI Level 7 for MBA programs (equivalent to IELTS 6.5).
• If you successfully graduated from the Tampa Language Center with a Level 6 program, you are eligible for admission.
• Verification proof may be waived if you are a student who has graduated from a secondary school where English is the language of instruction or the country's official language.