B.A in Management

Recognised secondary school leaving certificate, English language proficiency certificate

State-recognised and accredited degree

Degree programmes are accredited and state-recognised, ensuring that you benefit from excellent teaching.

Renowned partners

Our exclusive partnerships allow you to learn from industry insiders and to establish valuable contacts with potential employers.

Experienced professors

You will be taught by top-class professors who have a proven track record in both business and academia.

Innovation by Design

You learn to apply design thinking processes and to represent your ideas graphically and three-dimensionally in the form of prototypes.

Business Planning

You learn to develop and convincingly present business ideas and apply market and competitive analyses.

Strategy and Organisation

You derive from real company examples how to develop and implement strategies and organisations as a manager.

With the Management degree programme in Berlin we support, inspire and accompany you on your way to the management of the future and offer you all the skills you need for a successful career.

In the basic subjects, you can expect sound business basics. Practical modules and project work will challenge your creativity and develop your digitalisation skills.

1st semester

Modul ECTS

Academic Writing and Research 5

Research Methods and Designs 5

Basics of Business Administration and Business Law 5

Performance Indicator-Based Management 5

Marketing and Sales5

Current Management Trends and Issues 15

2nd semester

Modul ECTS

Global Awareness 5

Data Analysis, Visualization, and Reporting 5

Strategy and Organisation 5

Leadership and Ethics 5

Operations Management 5

Current Management Trends and Issues 25

3rd semester

Modul ECTS

Communication OR Self-Reflection* 5

Practice-oriented Research 10

HR and Creative Talent Management 5

Specialisation module 5

Specialisation module 5

4th semester

Modul ECTS

Student Initiative Project OR Creative Thinking* 5

Research-oriented Practice 10

Business Intelligence and Information Security 5

Specialisation module5Specialisation module 5

5th semester (Internship)

Modul ECTS

Technological and Media Literacy OR Civic Literacy* 5

Internship 25

6th semester

Modul ECTS

Entrepreneurship OR Social responsibility* 5

Research specialization Management 5

Entrepreneurship and Innovation 5

Bachelor Thesis 15

If you want to study communication science, Macromedia University of Applied Sciences offers you everything you need to make media and communication your profession.

PwC-Use-Case

The students developed various use cases on robotic process automation, blockchain and AI for the consultancy PwC.

Triumph analysis

The students conducted an analysis on sustainability in the fashion industry for the lingerie supplier Triumph International.

Football Conference

For the football conference of the Hamburg Institute of International Economics, the students handled the operational project management.

In your business studies in management, you acquire the skills to navigate safely through the corporate world as a decision-maker with know-how about business studies, media and management. Depending on the specialisation, various industries are open to you.

Product Manager

You plan products and services that advance your company and provide important analyses for the company management.

Fashion Brand Manager

With know-how and emotion, you develop projects that enhance the image and success of your fashion brand and inspire customers.

Business consultant

You use your knowledge to initiate change in companies of different sectors and sizes and thus lead them into the future.