USA

BBA Fashion Merchandising

LIM College

Develop the business, creative, and analytical expertise to bring fashion products to life, from concept to consumer, mastering trend forecasting, merchandising strategy, and retail execution in a dynamic global fashion market.

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Bachelor

Programme level

48 months

Study duration

16,848$

Cost per year

English

Study language

Programme info

Accredited by the Accreditation Council for Business Schools and Programs (ACBSP), LIM’s online BBA in Fashion Merchandising degree program provides a window into the entirety of the multi-trillion-dollar global fashion industry.


Fashion Merchandising fuses business with creativity as students learn how to develop fashion and lifestyle products and services from start to finish. Along the way, Fashion Merchandising majors complete required internships to gain real-world experience, make connections, and build a career-ready resume.

LIM’s online fashion business degree programs feature 7.5-week accelerated courses.


Fashion Merchandising majors learn how to predict trends, develop professional fashion presentations, create merchandise plans, and more.


Key courses include:

  • Digital Tools for Fashion Presentations
  • Fabric for Fashion
  • Merchandising Concepts and Practices
  • Product Development and Merchandising
  • Sustainability and the Future of Fashion

Real-world experience is essential to preparing for your career, especially in the fashion industry. 


Fashion Merchandising majors are required to complete 13 experiential education credits, including 3 internships. Your internships may be done anywhere in the world.


In addition to traditional in-person internships, students in the online Fashion Merchandising program may be eligible to earn required experiential education credits through remote or hybrid internships, project-based learning with their current employer, or receive credit for prior work experience.


LIM students intern with some of the most exciting brands and well-known companies throughout the business of fashion and lifestyle. 


Here are just a few places where our online Fashion Merchandising majors have interned.

  • Brandy Melville
  • Hugo Boss
  • Kleinfeld Bridal
  • Macy's
  • Tod's

As a Fashion Merchandising major, you will graduate ready to work for any fashion and lifestyle retailer or brand, ranging from innovative startups to corporate conglomerates.


Your studies with LIM will prepare you to pursue the career of your dreams in a variety of areas, including:

  • Buying and Planning
  • Digital Merchandising
  • Event Planning and Activation
  • Forecasting and Trend Prediction
  • Styling and Creative Direction
  • Sustainability

As a student in our online Fashion Merchandising program, you will learn directly from industry professionals, and our longtime roots in New York City pave the way for the immense expertise, experience, and connections all our students benefit from.


Online students have opportunities throughout their fashion business degree program to build a strong résumé that showcases their skills and experience and can provide a distinct edge in the competitive fashion job market.

LIM is highly regarded for the quality of its business education and has deep and longstanding connections throughout the fashion industry. As a result, there are exciting opportunities to work on industry projects, and LIM students regularly excel in major scholarship competitions sponsored by organizations such as the National Retail Federation Foundation and the Fashion Scholarship Fund. 


Networking is also an essential component of succeeding in the fashion business, and at LIM making those professional connections begins in your courses. The faculty members who teach in our online Fashion Merchandising bachelor’s program have professional experience in everything from product development and merchandise planning to buying and sustainable sourcing for companies such as American Eagle Outfitters, Target, Cotton Incorporated, and more.


Industry leaders and successful alumni also regularly share their expertise and career advice via virtual events. For example, LIM hosts the “NXT in Retail” panel discussion series, where fashion business professionals discuss emerging business issues.

As an online student, you will have many ways to establish meaningful connections with your classmates, professors, and LIM’s campus community.


All online learners have dedicated academic advisors who provide support and help resolve any issues that arise during your program. Plus, student clubs and organizations provide a way to expand your network and enhance your experience.


Explore the academic resources available to you and find out how to get involved in student organizations.

Life can be complicated. Maybe you have a family to care for, a full-time job, or are far from New York City.


Whatever your circumstances, our 100% online Bachelor of Business Administration degree program in Fashion Merchandising meets your need for flexibility.


Take advantage of the opportunity to learn from wherever you are with accelerated coursework that fits your schedule.

  1. Application for admission: Complete our online application to apply to LIM College. 
  2. Transcripts: Submit your official high school transcripts so we can evaluate your academic history. If you are a transfer student, you must also submit official transcripts from all colleges and universities you attended. If you are a transfer student who already has an associate degree, you do not need to submit your high school transcripts. 
  3. Interview: Under most circumstances, we do not require a formal interview. However, all applicants are required to attend an admissions counseling session prior to their application being reviewed for admission.  


You may also submit additional documents in support of your application. These are not required, but submitting them can enhance your chances for admission. Here are some of the documents you can provide to strengthen your application.

  • Résumé or Activity Sheet: Demonstrate your involvement in extracurricular activities to show us your interests outside the classroom. Fill out the optional Activity Sheet to let us know about any of your internships, leadership activities, community service, and more.
  • Standardized test scores: Because of LIM College’s test-optional policy, it is up to you whether or not you wish to submit ACT or SAT scores as part of your application.


International students are required to submit all application materials and required documents in English. International students are also required to provide evidence of English proficiency, through one of the following ways:

  • Diagnostic exam of English proficiency (such as TOEFL)*
  • Prior academic coursework
  • Aptitude exam with a required English language section (such as the SAT)
  • English language learning certificate from an LIM College partner language school
  • English is a native language of the student’s country of origin.

* Official scores must be less than two years old

Programme campus:

New York

University’s main campus:

LIM College

New York, USA

Programme name:

BBA Fashion Merchandising

Field of study:

Business & Management, Fashion Management

Programme level:

Bachelor

Programme language:

English

Duration & semesters:

48 months / 8 semesters

Next admission date:

01 Sep 2026

Programme pricing

Study mode Workload Duration Cost per year Total cost
Online Full-time 48 months 16,848$ 67,392$
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Study at LIM College

USA
New York

A specialized institution at the intersection of business and fashion, offering hands-on learning, industry connections, and career-focused programs in the heart of New York City.

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